Bill Lewis

Depth Strike Twitch Bait, 3/8 oz. The Bill Lewis Depth Strike is an innovative sinking twitch bait optimized for forward facing sonar. Designed without a lip, the Depth Strike sinks quickly on a...

Depth Strike Twitch Bait, 1/2 oz. The Bill Lewis Depth Strike is an innovative sinking twitch bait optimized for forward facing sonar. Designed without a lip, the Depth Strike sinks quickly on a...

Scope-Stik Suspending Jerkbait The Bill Lewis Scope Stik Suspending Jerkbait was drawn up with flattened sides and an in-your-face action for easier detection on forward-facing sonar. The design is...

Scope-Stik Floating The Bill Lewis Floating Scope-Stik is a meticulously designed jerkbait that takes visibility and performance to unparalleled levels. Specifically designed for use with Forward...

Gnat Tiny Crank - 1/8oz Not all micro-crankbaits are created equal, and while the Bill Lewis Gnat Tiny Crankbait is small, it packs a serious bite. Measuring 1-1/2 inches and weighing 1/8oz, this...

Precise Walleye Crankbait The Bill Lewis Precise Walleye Crankbait was created in collaboration with Mark Romanak, an expert in trolling for walleye. What makes the Precise Walleye crankbait is the...

Hammer-Trap The latest offering from the makers of the legendary Bill Lewis Rat-L-Trap, the Bill Lewis Hammer Trap is derived from incredible hammering action and next-level vibration that vibrates...

ATV SQUAREBILL Engineered with input from some of the top pros in the industry, the Bill Lewis ATV Squarebill 1.5 Crankbait is built to conquer nearly any type of cover. It features a unique lip that...